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Brand Launches · A mountain wedding planner's packages brochure, three tiers, so couples see what full planning gets them before they ask for a price

High Laurel Weddings

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What they asked for

“Hey Laura, couples shop five planners and compare us on price.”

What came back

A sample 20 page packages brochure, three tiers.

Read the full request

Hey Laura, couples shop five planners and compare us on price, because my packages page is a price list. Make my packages brochure, three tiers, so couples see what full planning gets them before they ask for a price: what each tier includes, how the planning year goes with us, a few moments from our weddings, and each tier's starting price at the end. Make it a PDF I can send after a consult, and a matching page for our site. Make it feel like our mountain weddings, not a price list. This is a sample; the studio, the weddings and the prices are invented. We're High Laurel Weddings in Asheville, North Carolina. We plan 22 weddings a year on mountain estates and lawns facing the Blue Ridge, and most couples fly in from Atlanta, Charlotte and the Northeast. Day of coordination starts at $3,800, partial planning at $7,500, and full planning and design at $14,000. Our look is soft, mountain and editorial: moss, stone and candlelight, never blush and gold. We sound warm and a little funny.

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