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Brand Launches · The website

Sartoria Falconieri

The first US launch for a Milan tailor five generations old.

The brief, as it opens

I want to launch my family's tailoring house for the first time outside Milan. We're in our fifth generation on Via Manzoni. We've dressed the same families …

What was delivered

The website; The lookbook — six commissions; The launch film; The name study; How the name is written and spoken; The identity system.

The deliverable

Sartoria Falconieri: the deliverable's own cover.
Sartoria Falconieri · the deliverable's own cover
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