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Brand Launches · A two clinic med spa's brand and the sixty day follow up that brings a first time patient back, set as one playbook

The Newport Follow-Up

A med spa's brand and the texts and emails that bring a first time patient back after a promotion.

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What they asked for

“Hey Laura, Newport gets the promo crowd and they don't come back.”

Read the request as it opens

Hey Laura, we have two med spas, Irvine and Newport Beach, one brand. Newport gets the promo crowd and they don't come back. Write the follow-up for a first-time Newport client: texts and emails for the first 60 days after the visit, in our voice, with the gaps marked for our medical director to approve. No before and afters and no treatment claims, because we're in California and it all goes through Meta too. Also give me the front desk's version for consult inquiries that haven't booked yet. …

What came back

A brand, plus texts and emails that bring patients back.

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