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Film, Music & Animation · Watch launch film

Thirty seconds of a mechanical watch, nothing else on screen

A thirty-second launch film for a mechanical watch, pure macro cinema: the crown turning, the balance wheel breathing, light moving across the dial.

The brief, verbatim

I build a mechanical watch called Haldane No. 1. Steel case, cream dial, blued hands, exhibition back. I need a thirty-second launch film: pure macro cinema, the crown turning, the balance wheel breathing, light moving across the dial, the strap drawn through the buckle. Dark background, one quiet music cue, the name at the end. And the poster to go with it, one sheet, the watch at its most beautiful. This is jewelry photography that learned to move. Nothing else on screen but the watch.

What the room did

The delivered film (cases/haldane/haldane-no1-final.mp4), the one-sheet poster, and the reference photography that set the look: hero, dial, movement, crown, and strap. Nothing else on screen but the watch.

The deliverable

Haldane No. 1: the deliverable's own cover.
Haldane No. 1 · the deliverable's own cover
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