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Film, Music & Animation · Launch film for a road bicycle

LINEA

The finished work

LINEA · The film

One woman, a coastal road at dawn, and thirty seconds that feel like a real ride.

The brief, verbatim

My brand is LINEA — premium road bicycles, understated design, no loud graphics. I want a 30-second film: one woman riding a coastal road at dawn. I want it to feel like a real ride, beautiful and calm. The line for the end: 'The long way home.'

What the studio made

"The long way home", thirty seconds: the coast road before sunrise, the bike up close, the rider out on the open road as the sun comes up over the water, and the line to close. Calm, understated, true to a real ride.

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