All the work.
Real case studies. Every one began as a client's own words; every cover below is the work's own. Open any case: the brief, what the studio made, and the whole thing.
Business & Strategy · Brand turnaround pitch
Marlowe & Sons Turnaround
A heritage brand, opened up the way a top agency wins the account.
Business & Strategy · Growth strategy
COMMONS
Twelve fitness studios, flat memberships, big boxes undercutting on price.
Money & Big Decisions · The Gulfstream G280 Acquisition Dossier
Gulfstream G280 Acquisition Search
A worldwide search dossier for buying a private jet.
Products & Industrial Design · ID concept book
Ballast
A concept book for a rugged handheld scanner built for warehouses.
Spaces & Architecture · Dossier
The House, Under One System
One control system for a family house full of separate smart devices.
Spaces & Architecture · Planetarium concept
Aurelia, Center for the Sky.
A space-science center built so one afternoon can change what a child wants to be.
Film, Music & Animation · Film
Runway Moment
A catwalk film made from sketches of two dresses.
Brand Launches · Visual Identity System — Volume One
PLATE GLASS
A streetwear brand, and a drop as exciting to buy as the clothes.
Apps & Tools · Client booking app
Personal Trainer Client Booking App
A booking app for an independent personal trainer at a private club.
Apps & Tools · Tappable machine
Shear
An interactive demo built from a loose, ambitious idea.
Products & Industrial Design · Warehouse robotics
Warehouse Robotics System
A fulfillment operation hitting the ceiling of what people alone can do, and a robotics system designed the way real robotics engineers would.
Venture & Private Equity · Deal book
Trident Deal Book
A deal book for buying a commercial heating and cooling company.
Spaces & Architecture · The Concept Book
Hill Country Pavilion
A competition entry for a cultural pavilion in the Texas hill country.
Products & Industrial Design · Program dossier
Kestrel R1
A program for a rugged wearable inventory scanner for warehouse crews.
Spaces & Architecture · Cabin Interior Design Package — the dossier
Gulfstream Cabin
A private jet cabin, designed end to end.
Products & Industrial Design · E-bike
KELVAR
A high-end electric bike for the city: every elevation rendered, and the bike at night, parked and ridden.
Brand Launches · Brand Guidelines — The Father's Mark
Bayline & Sons
A new brand identity for a plumbing and heating company.
Products & Industrial Design · Design bible
VÈLTRO
An original supercar, designed whole, with its design book.
Apps & Tools · Live app
Mission Control
A working mission control app for a crewed flight to Mars.
Products & Industrial Design · Investor and technical dossier
Home Nurse Robot
A home nurse robot, with its investor and technical dossier.
Brand Launches · The website
Sartoria Falconieri
The first US launch for a Milan tailor five generations old.
Products & Industrial Design · Medical hardware
Meridian BP Monitor
An 80-year-old can use it without help: the human factors put first.
Brand Launches · Fine jewelry house
MERIDIANA
A signature stone and cut, a debut collection, and the world around them.
Travel & Journeys · Art book
Libraries as Cathedrals
The great halls photographed like cathedrals: ladders and galleries, dust in shafts of light, the smell of old paper implied.
Film, Music & Animation · Song and lyrics
The Drive Home
A song for the drive home from work.
Film, Music & Animation · Art book
Vitrine
A coffee table book on the art of French pastry.
Brand Launches · House book
LA RÉSERVE
A luxury lingerie house, its brand and its book.
Spaces & Architecture · Architecture book
Houses on the Edge
Built where they arguably should not be: cantilevered, bolted, and perched over the sea.
Spaces & Architecture · Kitchen renovation
Kitchen Reborn
Same footprint, same window, the $85,000 laid out honestly.
Products & Industrial Design · E-bike
VELOCE V1
A high-end city e-bike designed the way Apple or Dyson would obsess over it: a carbon monocoque machine you would park outside a nice restaurant.
Travel & Journeys · 20th-anniversary itinerary
Kyoto in Spring
Five days in early April, in the blossom window, for a 20th anniversary.
Spaces & Architecture · Dream house on a Malibu hilltop
CRESTA
A dream house designed before the lot is bought: one low bar of concrete and oak bent into a shallow V on a Malibu crest, ocean on one side, canyon on the other.
Games & Play · Live browser game
Neon Drop
A neon space shooter: your ship sits at the bottom and nothing that drops gets past it.
Film, Music & Animation · Film
Sketch to Runway: Two Gowns, One Film
Two gowns sketched by hand, made real, and walked on a dark editorial runway.